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TOASTY'S

PROJECT

THIS IS A COLLABORATION FOR THE DEVELOPMENT OF TOASTY'S, A UNIQUE 24/7, FAST-CASUAL RESTAURANT THAT CATERS TO FAMILIES DURING THE DAY AND TRANFORMS INTO A VIBRANT, RED-LIGHT ATMOSHPERE AT NIGHT. WITH A STRONG BRAND IMAGE FOCUSED ON FUN LIGHT COLORS AND ADORABLE MINMALIST MASCOTS INSPIRED BY FOOD AND ITEMS WITHIN THE RESTAURANT, TOASTY'S HAS CARVED A NICHE FOR ITSELF IN THE COMPETITIVE FAST FOOD INDUSTRY. THIS CASE STUDY BREAKS DOWN A FEW OF MY CONTRIBUTIONS TO TOASTY'S DEVELOPMENT, INCLUDING A 3D MODEL I CREATED FOR THE SANDWICH WRAPPER DESIGN.

CLIENT

TOASTY'S

DATE

2023

tEAM

VFX
MODELING
ILLUSTRATIONS

- ALEX TRAVELL

CREATIVE DIRECTION
GRAPHIC DESIGN

- BRANDON BORGA

MASCOTS & FINAL DECK

3D & VFX

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